S. Shyam Sundar, Professor & Co-Director, Media Effects Research Laboratory
The Pennsylvania State University
Three Expertise Keywords:
Human-Website Interaction, Interactivity, Psychology of Technology
Why Digital Media and Learning?
I study how technology shapes human psychology
Recent Posts:
Description of Current Work:
Communicative aspects of human-computer interaction, in particular the psychological effects of interactivity, modality, navigability, and agency upon technology users’ cognitions, attitudes, and behaviors.
Selected Publications/Projects/Articles/Press:
Please go to http://www.personal.psu.edu/sss12/SundarCV.pdf
“The MAIN Model: A Heuristic Approach to Understanding Technology Effects on Credibility”, MacArthur Series Volume Digital Media, Youth, and Credibility
Download article here: http://www.mitpressjournals.org/doi/abs/10.1162/dmal.9780262562324.073
